Travel Intelligence Data and Insights

We are an internationally acclaimed Travel & Tourism consultancy firm, that uses industry big data sets, AI capabilities, proven forecasting methodologies and traditional market research techniques to help our clients differentiate their brands in a crowded marketplace.

Use Cases

Repeated Traveller Visitation

We aide in the development of marketing strategies and promotional campaigns to enhance traveller loyalty, and therefore generate a greater share of repeat visitors or product usage.

Traveller Acquisition

We help understand the brand strategies and product attributes that a destination, airline, accommodation or tourism provider needs to promote in order to attract new travellers, especially for growth industry segments whereby having a concise, understood and clearly differentiated product offering is critical for success.

Target Chinese Traveller Segment

We provide the most accurate, comprehensive and insightful intelligence on Chinese traveller movements, the largest and fasting growing outbound traveller segment in the world.

Traveller Brand Switching

We provide clear direction on the primary motivations, triggers, product enhancements, areas of competitive differentiation and brand messages required to convince travellers to switch their loyalty away from competition destinations, products or services.

Boost Average Spend Per Traveller

We use proprietary models to establish how travellers can be attracted to stay longer and spend more at destinations by airline, accommodation and/or tour providers including encouraging travellers to spend a larger amount on inflight, accommodation and/or tour provider products through better targeted bundles and prices.

Traveller Retention

We determine the drivers of traveller loyalty, thereby identifying which specific products and/or services are the most important elements in maintaining a perceived competitive advantage, in order to promote customer retention.